Text message marketing is a permission based form of marketing that allows for the sending of text messages to market products and/or services. This is a low cost and effective way to reach your customers. Text message marketing has now become the link between mobile, online marketing, and offline marketing for businesses. It has grown so much that it could replace email as the preferred way to communicate with prospects and customers.

Text messaging has a proven ROI (return on investment) of approximately 20%. No other form of advertising comes close (not even email). Major companies are using texting campaigns to drive brand recognition and customer retention.

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Note: It’s estimated that 98% of all text messages are opened. »

The opportunity to use mobile marketing to attract and retain customers is exploding. Unlike so many other online marketing channels, there is an opportunity to get in at a low cost.

Facts:
It is estimated 78% of the Canadian households own a cellphone*. Canadians send and receive 199 million text messages per day^ (and this number continues to grow exponentially). In addition, 98% of text messages are opened, a much higher open rate than even email. The validation for text messaging marketing is strongly supported by these numbers.

With MobiTact we can create and deliver your text messaging campaigns to achieve a greater response than traditional advertising mediums. Sign up today to get started.